#EveryCupCounts…Local Celebrities speak out!

On 22 March was World Water Day and celebrities Maps Maponyane and Heavy K began raising awareness about water saving by offering practical advice on how to make a daily difference with responsible water use when we brush our teeth.

The aim of this campaign is to encourage people to only use one cup of water when they brush their teeth – resulting in huge water saving – an estimated saving of over 8500 litres per year per person in fact!


Maps Maponyane Q&A

Why is water important to you?
Water is a source of life. We can’t survive without it. People go on as if water is this limitless
resource, but if it’s not managed responsibly, we could see the breakdown of our entire ecosystem.
Water gets contaminated and we go through dry periods and droughts, which can be a huge threat
to our livelihoods. It’s really important that we preserve this unique resource in every way we can.

What are your thoughts regarding water saving in SA, and what would be your message to South
Africans?
We take water for granted. It seems to be an abundant resource, but it certainly isn’t. Only recently,
when we saw water clampdowns in the Western Cape after the heavy drought in 2017 and 2018, did
people start to care a bit more. Now the taps are open, people are returning to regular behaviour. I
think it needs to become more habitual and a reminder to all that water is something we need to
continue to preserve as much as possible. We should use it only when necessary and not just let it
flow. Once it’s gone, it’s not something we can have back. It’s important to have the conversations
about saving water, and to be more considerate about how we use it.

What are some of the ways you personally save water?
I keep it simple. I avoid taking baths, which can use a lot of water. I shower all the time and I keep
my showers between two or three minutes. if I’m brushing my teeth, I make sure I use half a cup of
water – I really don’t think you need more than that. I certainly don’t leave the tap running. If I’m
washing my car, I used a bucket as opposed to using the hosepipe and letting the water run.
Please let us know your thoughts on the Colgate #EveryCupCounts method of using one cup of
water while brushing your teeth?
I love Colgate’s #EveryCupCounts method, because it makes so much sense. You only need 250ml of
water. Often, people will leave the tap running while they brush their teeth, and use almost 30 litres
of water a day. We need to be more conscious of our water footprint, what our water wastage can
lead to and just how much damage it does. I think it’s important to keep reminding people and not

just save water on World Water day. We need to do it as often as we can and keep reminding people
that every cup counts.

Heavy K Q&A

Why is water important to you?
When I was growing up, water was not easy to get. We had to walk for many kilometres to get just
20 litres. Now that I am older and wiser, I understand that water is a scarce resource – although, I
have proper access to it. We should preserve it for our future generations. Without it, we will not be
able to sustain certain practices that allow us to exist, such as farming
What are your thoughts regarding water saving in SA, and what would be your message to South
Africans?
Water saving in South Africa is getting there and it is improving, especially after the “Day Zero”
situation in Cape Town. As a country, we saw how important it is to make it a collective effort in our
communities, at home and amongst our friends and family.
Water gives us good health, it helps our plants grow, it even helps with the generation of electricity.
It has so many functions that allow us to live and we need to respect it and preserve it.
What are some of the ways you personally save water?
·         I don’t water the garden during the day.
·         I take a shower instead of a bath.
·         We wash the dishes in the sink as opposed to using the dishwasher.
Please let us know your thoughts on the Colgate #EveryCupCounts method of using one cup of
water while brushing your teeth?
To be honest, I was not aware of how much water could be saved if I just used my cup to rinse after
brushing my teeth. After hearing this fact, I was even more motivated to make a change. Even if it’s
just me, I would be saving thousands of litres a year. It is simple and I am ready to motivate others to
use the Colgate #EveryCupCounts method. A lot can be achieved just by using a cup.

Nompumelelo (Mpoomy) Ledwaba Q&A

Why is water important to you?
Firstly, water is life. No water, no life. Our daily lives depend on water. From the minute we wake up
to the second we go to bed, in some way or other everything and everyone has a need for water. We
simply can’t live without it.
What are your thoughts regarding water saving in SA, and what would be your message to South
Africans?
I believe saving water is extremely important. I’ve been to parts of the country where clean running
water is a luxury and it’s not easy. We tend to take it for granted and not realize how important it is.
I would love all South Africans to take a second and imagine their homes without water, and always
reflect when using water. Let’s all use water sparingly, from brushing teeth to watering our gardens,
let’s be innovative in saving every bit.
What are some of the ways you personally save water?
I’ve adopted using a cup while brushing my teeth. I take short, quick showers, and in the evenings, I
bath with my daughter.
Please let us know your thoughts on the Colgate #EveryCupCounts method of using one cup of
water while brushing your teeth?
I think it’s an amazing initiative by Colgate – that honestly doesn’t take much effort! Imagine, one
small change can save thousands of litres of water a year! That’s amazing. I’m looking forward to
spreading the message to all my family members. If we work together, we can help our country save
water.

Lin-dough Nzimande Q&A

Why is water important to you?
Water is beneficial to my being, it keeps the body hydrated and quenches thirst. Water regulates my
body temperature and also acts as a lubricant for my joints. Without water, I really wouldn’t live a
comfortable life.
What are your thoughts regarding water saving in SA, and what would be your message to South
Africans?
With South Africa going through a water crisis, I’d suggest we take it very seriously. We need to
watch where and how our water flows. We need to be water savvy – now, more than ever. We
cannot afford to live without water, because it literally gives us life.
What are some of the ways you save water?
Using a cup to brush my teeth instead of letting the tap run is one way. Another way I save water is
by showering instead of bathing. With that, I’m able to limit my water usage – unlike in the bath,
where I could get carried away. Another way I save is by washing my car using a bucket instead of a
hosepipe, which wastes a lot of water.
Please let us know your thoughts on the Colgate #EveryCupCounts method of using one cup of
water while brushing your teeth?
The Colgate #EveryCupCounts method has to be the most convenient and easiest way to save water.
It makes sense – you really don’t need much water to brush your teeth. Other methods are water
wasters, and we can’t afford to be wasting water at this point. The method is great – I’m really
enjoying it.

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