The number one question I get every single time I meet an insta/facebook friend is…. ‘How do you look so amazing all the time?’ I suppose the real question is ‘how am I such a fashionable mommy when there’s motherhood, wifey duties, fitness and a demanding career’.
1. I don’t dress for my body type
I made a conscious decision that I will not let society define my style. In actual fact I don’t have a specific style that I stick to. I just wear what I love, what makes me feel confident and defines me as an individual. Sticking to one style makes me feel caged and so I love exploring different styles. Today I could be your bohemian girl and switch it up to a classy suit tomorrow.
2. If it catches my eye, I buy it
Most people buy clothes only when needed. There’s no specific shopping time for a fashionable mommy. I have loads of items in my wardrobe still with price tags on. Being a blogger (and also married to a personality) means being invited to occasions ALL THE TIME. Because of this, I have learned the art of ‘banking outfits’. People collect art, coins, cars – I collect clothes. I’ve never had to go shopping specifically for an occasion, it’s the other way round. There’s always an outfit for every occasion in my wardrobe.
I bought the jumpsuit below at 75% off on ASOS. It took me a year before I wore it because I was waiting for the right occasion.
3. Hi I’m Lebo, and I’m addicted to online shopping
80% my shopping is done online. Yes, Online shopping. You will find me on my bed, in my pj’s and doing shopping for everyone at home. There are so many perks to it; no need to drive out, no need to go through the entire mall looking for one outfit and mainly the crazy discounts. There are amazing discount online stores like Superbalist, Spree and Runwaysale who have a guaranteed -(50%-70%) off all their items. They have different brands and products on daily basis, and you have a week to purchase what you need. Again, the trick here is to shop where you see a great deal, not when you need a something specific. I recently bought a pair of Vera Wang sunglasses which I know I only need in December. Why? Because they were 70% off. This makes sense than to buy something full price because you are shopping under pressure.
I got these amazing Steve Madden shoes from their insane Secret sale. You will not believe how much I paid for them.
4. I am the QUEEN of SALE
My entire family is always dressed in brands from head to toe. My secret is only 1: I never, ever, buy anything at full price. I’m not into trends but more on what makes sense. For a fashionable mommy buying something in season is a no no. I mostly go for classic pieces. This way you can wear the same clothes 10 yrs from now. I know my daughter is going to be able to wear my clothes because they will still be relevant then.
5. Social media hooked me up with amazing SA designers
It’s no secret that I’m a huge fan of SOBER Design House. Two of the dresses above are by her. In addition to her, we have a lot of amazing and professional South African designers. This year I was dressed by @cici_lama_cici for the Vodacom Durban July. I had a vision and she pulled it off. Our designers always appreciate the love. I always build relationships with my designers because every girl needs a fashion guru or someone who can pull off an outfit when in dire need.